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analysis five forces of framework

of scrutiny by antitrust

authorities. If the firms involved in the merger have registered weak or average

productivity growth performance relative to the industry, this would raise the

level of scrutiny. If substantial past market share fluctuations have involved the

party firms, this would raise the level of scrutiny as well because the merger may

be an attempt to stabilize competition. The baseline performance step is a

retrospective analysis, providing grounding for the prospective analyses described

below.

IV.2.2. Assessing the Health of Competition

The next level of analysis is to predict the effects of the merger on long term

productivity growth by determining its effects on the health of competition. Five forces

analysis is used to measure the health of industry competition in all relevant markets and

submarkets, while the diamond framework is used to measure its likely effect on the

DRAFT VERSION: 07/22/02

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health o